Yik Yak brand kit
Logos, banner and screen artwork, colors and usage guidelines for partners, press and event teams.
Banners and screens
Ready-made artwork on Yik Yak teal. The teal field can be extended to any size; keep the logo centered.
-
Stacked on teal
Banners, backdrops and photo booths. Scale to any size.
-
Horizontal on teal
Wide banners, table runners and step-and-repeats.
-
TV, landscape
16:9 screens with the stacked logo.
-
TV, landscape, horizontal
16:9 screens with the horizontal logo.
-
Logos
Transparent backgrounds. Use the stacked logo first.
-
-
Horizontal
Yak left of the wordmark, same height. Wide spaces.
-
-
Stencils and flat art
Flat, true-vector art. The one-color files cut cleanly for airbrush tattoos, vinyl and stencils.
-
Yak outline, one color
Best for airbrush tattoo stencils.
-
Wordmark, one color
"Yik Yak" with no outline. Also stencil-friendly.
-
-
Wordmark, white outline
"Yik Yak" with a white outline, for dark or busy backgrounds.
Colors
Teal is brighter than most CMYK presses can reproduce. Match to the hex value and ask for a proof before final print. CMYK values are approximate (coated stock).
-
Yik Yak teal
- HEX
- #0DD5B2
- RGB
- 13 213 178
- CMYK
- 54 0 34 0
-
Yak black
- HEX
- #01151C
- RGB
- 1 21 28
- CMYK
- 83 66 53 73
-
White
- HEX
- #FFFFFF
- RGB
- 255 255 255
- CMYK
- 0 0 0 0
Usage
Every SVG and PDF is true vector. PDF is the print master; EPS is offered for flat art only, because EPS can't hold the transparency in the 3D yak's shading.
Do
- Use the stacked or horizontal logo on a solid teal field.
- Leave clear space of at least half the wordmark's height on every side.
- Keep the wordmark at least 1 in (120 px) wide.
- Set any extra copy in Omnes Black or Bold. Nunito Black is a free alternative.
Don't
- Stretch, skew, rotate or crop the logo, or rearrange the yak and wordmark.
- Recolor it, or add shadows, glows or outlines.
- Retype "Yik Yak" in another font.
- Place it on busy photos without a teal panel behind it.
Brand guidelines · PDF · 989 KB